📊 easecash 广告时报

Google + Meta + TikTok · 每30分钟自动更新
📅 2026-10-26 18:xx
生成于 2026-10-26 17:12:06
01easecash 实时大盘 · 2026-10-26完整小时截至17:59 · 18:00进行中不计入环比 | 花费含系数
💰
今日总花费
$3,588
昨日同期 $3,741 -4.1%
📝
注册成本
$0.67
$3,588 ÷ 注册5.4K
🏦
放款量
656
完整至17时
💵
放款成本
$5.47
$3,588 ÷ 放款656
✅
审批通过率
11.0%
riskpass722 ÷ apply6.6K
🎯
打款率
90.9%
放款656 ÷ 审批722
📈
放款/注册率
12.2%
放款656 ÷ 注册5.4K
02每小时消耗折线对比独立每小时消耗(非累计)| 环比仅完整小时
Google Ads 今日 $3,042  |  昨日同期 $3,189  |  昨日全天 $4,340   -4.6% 环比 · 18点进行中未计入
Meta/FB 今日 $0.00  |  昨日同期 $0.00  |  昨日全天 $0.00   +0.0% 环比 · 18点进行中未计入
TikTok 今日 $545.80  |  昨日同期 $551.35  |  昨日全天 $683.94   -1.0% 环比 · 18点进行中未计入
03渠道综合数据表★ 花费 = 媒体API实时(FB×0.972,TT×0.97)
渠道注册申请风控通过放款均单金额申请金额ROI花费 ★CPICPACPS审批率打款率
Google Ads2.8K3.4K388359$1.73$5,8176.1%$3,042$0.85$7.95$7.9511.6%92.5%
TikTok1.0K991139123$2.07$2,0566.1%$554.32$0.84$8.17$8.1714.0%88.5%
Facebook (FB+IG+AN) FB+IG+AN5847989885$0.56$445.412.4%$567.53$0.87$6.68$6.6812.3%86.7%
Organic6408985250$0.58$520.550.0%$0.00$0.00$0.00$0.005.8%96.2%
Transsion012162192824$0.37$80.120.0%$0.00$0.00$0.00$0.0012.8%85.7%
opay1002281110$1.50$342.190.0%$0.00$0.00$0.00$0.004.8%90.9%
Untrusted Devices295532$0.06$3.500.0%$0.00$0.00$0.00$0.005.5%66.7%
Transsion0622$6.46$38.760.0%$0.00$0.00$0.00$0.0033.3%100.0%
网盟NOVA41711$0.09$1.490.0%$0.00$0.00$0.00$0.005.9%100.0%
offical_website1100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Facebook Messenger Installs FB+IG+AN0100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻大盘CPA=$7.37 · 超标阈值=$9.95
渠道Campaign注册申请风控通过放款花费CPACPSROI审批率打款率标记
Google Ads ACINigeria_Easecash_GG_credit4000+_lucy_0725 (21499358842)2.7K3.1K343319$2,199$6.89$6.895.2%10.9%10.1%—
Google Ads ACIGG-EC-3.0-loan-1/15-test (23457156633)1371393936$653.57$18.15$18.159.0%28.1%25.9%⚠️ CPA超标
TikTok SANTT-easecash-26/8/6-loan-test (1872763923947810)3683034442$493.57$11.75$11.753.5%14.5%13.9%⚠️ CPA超标
TikTok SANTT-EC-7/8-TSET (1837059677757522)5465457465$444.92$6.84$6.845.5%13.6%11.9%—
TikTok SANTT-ec-loan-26/10/21-test (1879641957188658)412144$32.10$8.03$8.0323.9%19.0%19.0%🧪 New Test
TikTok SANTT-EC-VO- purchase-11/11 (1848488661238866)11810$23.76$0.00$0.000.0%12.5%0.0%—
TikTok SANTT-EC-credit 5000+-260818-test (1873852126761554)3611$10.89$10.89$10.890.2%16.7%16.7%—
Google Ads ACIGG-EC-2.5-credit 5000-Text only-26/10/20 (24266397970)45044$0.55$0.14$0.1425.8%8.0%8.0%🧪 New Test
TikTok SANTT-Easecash-260924-Loan-Creatives (1877205108629713)21011$0.00$0.00$0.000.0%10.0%10.0%—
TikTok SANTT-EC-60D-Winner-loan-8/26 (1874570350847090)53354$0.00$0.00$0.000.0%15.2%12.1%—
Google Organic Searchease cash loan app1210$0.00$0.00$0.000.0%50.0%0.0%—
Google Organic Searchany app i use and borrow money1100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchapps for loan1110$0.00$0.00$0.000.0%100.0%0.0%—
Google Organic Searchease cash0000$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchease kash0000$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchfast disbursement ai loan0100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchlist of loan app or site like sharp collect0100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloan app0100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloan app in nigeria0000$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloan app that support opay1000$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloan app that use opay1100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloan app without bvn1100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchwhich app that i can get loan on ogen1000$0.00$0.00$0.000.0%0.0%0.0%—
Facebook InstallsExpired Attributions185144$0.00$0.00$0.000.0%7.8%7.8%—
Google Ads ACIEC-video only-26/6/5-test (23899354683)0300$0.00$0.00$0.000.0%0.0%0.0%—
Google Ads ACING-GG-EC-2.5-loan-text only-260813-test (24137334859)0200$0.00$0.00$0.000.0%0.0%0.0%—
Google Ads ACINigeria_Easecash_GG_credit4000+_1/17new (23465888805)1300$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloan apps in nigeria0100$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchloen cash1000$0.00$0.00$0.000.0%0.0%0.0%—
Google Organic Searchtop loan apps1000$0.00$0.00$0.000.0%0.0%0.0%—
Instagram InstallsExpired Attributions2211$0.00$0.00$0.000.0%50.0%50.0%—
Off-Facebook InstallsExpired Attributions71711$0.00$0.00$0.000.0%5.9%5.9%—
TikTok SANTT-0327-purchase-tset (1860807548199073)193885$0.00$0.00$0.000.0%21.1%13.2%—
TikTok SANTT-Easecash-3/21-purchase-cbo (1827207533196385)0100$0.00$0.00$0.000.0%0.0%0.0%—
TikTok SANTT-Easecash-purchase-4/8-cbo (1827476231826450)0300$0.00$0.00$0.000.0%0.0%0.0%—
TikTok SANTT-EC-2.5LOAN-260819-TEST (1873932148017617)0100$0.00$0.00$0.000.0%0.0%0.0%—
TikTok SANTT-EC-4/1-LOAN-Test-audience (1861267139834977)0100$0.00$0.00$0.000.0%0.0%0.0%—
TikTok SANTT-EC-4/14-loan-未逾期受众 (1862427656181026)2711$0.00$0.00$0.000.0%14.3%14.3%—
TikTok SANTT-ec-loan-smart+-11/06 (1848041300453714)1300$0.00$0.00$0.000.0%0.0%0.0%—
TikTok SANTT-ec-purchase-1/6 (1853554633858418)2600$0.00$0.00$0.000.0%0.0%0.0%—
TikTok SANTT-EC-VO-312-TEST (1859444889181233)2500$0.00$0.00$0.000.0%0.0%0.0%—
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google Ads 消耗占比最高(84.6%),放款量占比仅为(54.7%),CPA = $8.47,请注意优化。
06智能优化建议引擎预警2条·扩量1条·渠道策略2条 | 大盘CPA $7.37 放款率12.7%
🎯 Campaign 预警 & 机会
💸CPA超标TIKTOKTT-easecash-26/8/6-loan-test (1872763923947810)
📊 CPA $11.75 vs 大盘$7.37
👉 ✂️ 削减20%预算或优化出价/素材
💸CPA超标GOOGLEGG-EC-3.0-loan-1/15-test (23457156633)
📊 CPA $18.15 vs 大盘$7.37
👉 ✂️ 削减20%预算或优化出价/素材
🚀扩量机会GOOGLEGG-EC-2.5-credit 5000-Text only-26/10/20 (24266397970)
📊 放款率100.0%,ROI 25.8%,消耗偏低
👉 📈 +20%预算(+$0.11/日)
💼 渠道预算策略
⚖️集中度过高(Google占85%)
CPA偏高 $8.47
💡 10-15%预算分流其他渠道
🏆整体ROI达标 7.8%
申请金额$9,304,总花费$3,597
💡 可适度扩大预算10-15%测试放量