📊 easecash 广告时报

Google + Meta + TikTok · 每30分钟自动更新
📅 2026-08-27 14:xx
生成于 2026-08-27 13:14:44
01easecash 实时大盘 · 2026-08-27完整小时截至13:59 · 14:00进行中不计入环比 | 花费含系数
💰
今日总花费
$2,200
昨日同期 $2,838 -22.5%
📝
注册成本
$0.60
$2,200 ÷ 注册3.7K
🏦
放款量
343
完整至13时
💵
放款成本
$6.41
$2,200 ÷ 放款343
审批通过率
9.4%
riskpass422 ÷ apply4.5K
🎯
打款率
81.3%
放款343 ÷ 审批422
📈
放款/注册率
9.3%
放款343 ÷ 注册3.7K
02每小时消耗折线对比独立每小时消耗(非累计)| 环比仅完整小时
Google Ads 今日 $1,215  |  昨日同期 $1,649  |  昨日全天 $3,384   -26.3% 环比 · 14点进行中未计入
Meta/FB 今日 $662.38  |  昨日同期 $805.03  |  昨日全天 $1,489   -17.7% 环比 · 14点进行中未计入
TikTok 今日 $322.72  |  昨日同期 $383.84  |  昨日全天 $728.57   -15.9% 环比 · 14点进行中未计入
03渠道综合数据表★ 花费 = 媒体API实时(FB×0.972,TT×0.97)
渠道注册申请风控通过放款均单金额申请金额ROI花费 ★CPICPACPS审批率打款率
Google Ads1.7K2.1K217184$1.39$2,8837.9%$1,215$0.56$5.93$5.9310.5%84.8%
Facebook (FB+IG+AN) FB+IG+AN7488219878$0.44$359.251.8%$670.93$0.71$7.86$7.8611.9%79.6%
TikTok3854745643$0.99$468.990.0%$328.64$0.00$0.00$0.0011.8%76.8%
Organic4525692114$0.84$480.140.0%$0.00$0.00$0.00$0.003.7%66.7%
opay1963441713$0.09$29.740.0%$0.00$0.00$0.00$0.004.9%76.5%
Transsion01151131108$2.37$310.630.0%$0.00$0.00$0.00$0.007.6%80.0%
Untrusted Devices233011$0.22$6.690.0%$0.00$0.00$0.00$0.003.3%100.0%
Transsion41111$1.01$11.150.0%$0.00$0.00$0.00$0.009.1%100.0%
网盟NOVA51411$1.15$16.060.0%$0.00$0.00$0.00$0.007.1%100.0%
Pangle1000$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
TikTok for Business (Ad Spend)0000$0.00$0.000.0%$409.46$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻大盘CPA=$9.71 · 超标阈值=$13.11
渠道Campaign注册申请风控通过放款花费CPACPSROI审批率打款率标记
Google Ads ACINigeria_Easecash_GG_credit4000+_lucy_0725 (21499358842)1.6K1.9K192163$825.16$5.06$5.067.9%9.9%8.4%
Google Ads ACIGG-EC-3.0-loan-1/15-test (23457156633)67882119$265.69$13.98$13.988.1%23.9%21.6%⚠️ CPA超标
TikTok SANTT-EC-7/8-TSET (1837059677757522)1752432415$0.00$0.00$0.000.0%9.9%6.2%
TikTok SANTT-0327-purchase-tset (1860807548199073)889398$0.00$0.00$0.000.0%9.7%8.6%
TikTok SANTT-easecash-26/8/6-loan-test (1872763923947810)776187$0.00$0.00$0.000.0%13.1%11.5%🧪 New Test
TikTok SANTT-EC-60D-Winner-loan-8/26 (1874570350847090)20900$0.00$0.00$0.000.0%0.0%0.0%🧪 New Test
TikTok SANTT-EC-2.5LOAN-260819-TEST (1873932148017617)51122$0.00$0.00$0.000.0%18.2%18.2%
TikTok SANTT-EC-VO- purchase-11/11 (1848488661238866)91244$0.00$0.00$0.000.0%33.3%33.3%
TikTok SANTT-EC-credit 5000+-260818-test (1873852126761554)3422$0.00$0.00$0.000.0%50.0%50.0%
Google Ads ACING-GG-EC-2.5-loan-text only-260813-test (24137334859)52022$0.00$0.00$0.000.0%10.0%10.0%
Google Organic Searchease cash1000$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searcheasycash1100$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchloan app in nigeria1000$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchloan app nigeria1110$0.00$0.00$0.000.0%100.0%0.0%
Google Organic Searchreal credit loan app0100$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchwhich app can i open now and get loan now1100$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchwhich can we use to borrow fast me money instantly1100$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchwhich laon app can us my nin to borrow without my using my bvn1000$0.00$0.00$0.000.0%0.0%0.0%
Facebook InstallsExpired Attributions122021$0.00$0.00$0.000.0%10.0%5.0%
Google Ads ACIEC-video only-26/6/5-test (23899354683)51100$0.00$0.00$0.000.0%0.0%0.0%
Google Ads ACINigeria_Easecash_GG_approve 3/13 (20834845658)0100$0.00$0.00$0.000.0%0.0%0.0%
Google Ads ACINigeria_Easecash_GG_credit4000+_1/17new (23465888805)2200$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchkash cash loan app0100$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchloan app that gives money instantly0110$0.00$0.00$0.000.0%100.0%0.0%
Google Organic Searchloan apps1100$0.00$0.00$0.000.0%0.0%0.0%
Google Organic Searchwhich bank app borrowloan1100$0.00$0.00$0.000.0%0.0%0.0%
Instagram InstallsExpired Attributions0100$0.00$0.00$0.000.0%0.0%0.0%
Off-Facebook InstallsExpired Attributions41200$0.00$0.00$0.000.0%0.0%0.0%
TikTok SANTT-easecash-26/8/7-loan-test (1872853410756913)0100$0.00$0.00$0.000.0%0.0%0.0%🧪 New Test
TikTok SANTT-Easecash-3/21-purchase-cbo (1827207533196385)1200$0.00$0.00$0.000.0%0.0%0.0%
TikTok SANTT-Easecash-purchase-4/8-cbo (1827476231826450)2111$0.00$0.00$0.000.0%100.0%100.0%
TikTok SANTT-EC-4/1-LOAN-Test-audience (1861267139834977)0300$0.00$0.00$0.000.0%0.0%0.0%
TikTok SANTT-EC-4/14-loan-未逾期受众 (1862427656181026)12121$0.00$0.00$0.000.0%9.5%4.8%
TikTok SANTT-ec-loan-7/9-whitelist-test (1870222238262690)0200$0.00$0.00$0.000.0%0.0%0.0%
TikTok SANTT-ec-loan-smart+-11/06 (1848041300453714)0100$0.00$0.00$0.000.0%0.0%0.0%
TikTok SANTT-ec-purchase-1/6 (1853554633858418)3721$0.00$0.00$0.000.0%28.6%14.3%
TikTok SANTT-EC-VO-312-TEST (1859444889181233)1322$0.00$0.00$0.000.0%66.7%66.7%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google Ads 消耗占比最高(54.9%),放款量占比仅为(53.6%),CPA = $6.60,请注意优化。
06智能优化建议引擎预警1条·扩量0条·渠道策略2条 | 大盘CPA $9.71 放款率10.8%
🎯 Campaign 预警 & 机会
💸CPA超标GOOGLEGG-EC-3.0-loan-1/15-test (23457156633)
📊 CPA $13.98 vs 大盘$9.71
👉 ✂️ 削减20%预算或优化出价/素材
💼 渠道预算策略
🟢加大Google投入+15%
CPA $6.60 低于大盘32%
💡 日预算+15%(约+$182.21)
🏆整体ROI达标 6.2%
申请金额$4,566,总花费$2,214
💡 可适度扩大预算10-15%测试放量