📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-12 08:xx
生成于 2026-07-12 07:16:24
01总体大盘 · Real-time Top Summary 截至 2026-07-12 08:59 | 花费含汇率系数
💰
今日总花费
$108.16
昨日同期 $160.45 -32.6%
📝
注册成本 CPA
$0.00
花费 $108.16 ÷ 注册 0
🏦
今日放款量
0
截至08时
💵
放款成本 CPL
$0.00
花费 $108.16 ÷ 放款 0
审批通过率
0.0%
riskpass 0 ÷ apply 0
🎯
打款率
0.0%
放款 0 ÷ 审批通过 0
📈
放款/注册率
0.0%
放款 0 ÷ 注册 0
02每小时消耗折线对比 独立每小时消耗(非累计)| 今日曲线截至当前时刻
Google Ads 今日 $0.00  |  昨日同期 $0.00  |  昨日全天 $0.00    +0.0% 环比
Meta/FB 今日 $17.56  |  昨日同期 $44.20  |  昨日全天 $169.70    -60.3% 环比
TikTok 今日 $90.60  |  昨日同期 $116.25  |  昨日全天 $643.27    -22.1% 环比
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads3082292805425$1.38$387.0014.1%$82.43$0.27$3.30$3.3019.3%100.0%
TikTok2602071912911$0.46$88.474.7%$90.59$0.22$5.13$5.1315.2%100.0%
Meta (FB+IG+AN) FB+IG+AN合并654063125$1.98$124.9425.0%$17.57$0.23$2.99$2.9919.0%100.0%
Organic116669094$0.06$5.440.0%$0.00$0.00$0.00$0.0010.0%100.0%
opay44274162$0.19$7.980.0%$0.00$0.00$0.00$0.0014.6%100.0%
Untrusted Devices76700$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
网盟nova-9c01000$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $2.30;预警阈值 = $3.11(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)2822062534821$67.98$3.24$3.2415.2%19.0%⚠️ CPA超标
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)175143105135$26.09$5.22$5.223.1%12.4%
TikTok SANTT-9C-3/31-loan-test (1861178003155986)745373135$24.59$4.92$4.927.2%17.8%
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)25211733$14.45$4.82$4.827.9%17.6%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)118921$5.73$5.73$5.731.4%22.2%
Google Organic Searchloan app10100$0.00$0.00$0.000.0%0.0%
Facebook InstallsExpired Attributions01100$0.00$0.00$0.000.0%0.0%
Google Ads ACINigeria-9c-2/5-approval (20969027993)00100$0.00$0.00$0.000.0%0.0%
Google Ads ACI飞书-9c-1/17-credit5000+ (22545060648)02510$0.00$0.00$0.000.0%20.0%
Google Organic Search9 credit00111$0.00$0.00$0.000.0%100.0%
Google Organic Searchloan app in nigeria00100$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app with loan viewing records in nigeria00110$0.00$0.00$0.000.0%100.0%
Off-Facebook InstallsExpired Attributions01000$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9c-2/14-purchase-test (1857083834064929)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-3/12-LOAN-test (1859444290528338)00110$0.00$0.00$0.000.0%100.0%
TikTok SANTT-9C-4/19-Purchase (1829813881647106)02200$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-Register-5/20-test (1865686291754210)01000$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 TikTok 消耗占比最高(83.8%),放款量占比仅为(23.4%),CPA = $8.24,请注意优化投放效率。
06智能优化建议引擎Campaign预警2条·扩量0条·渠道策略3条 | 大盘CPA $3.00·目标$5.00·放款率8.2%
🎯 Campaign 预警 & 机会
💸CPA超标TIKTOKTT-9C-LOAN-6/12-time (1834710892745777)
📊 CPA $5.22 vs 大盘 $3.00,超出74.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💸CPA超标TIKTOKTT-9C-3/31-loan-test (1861178003155986)
📊 CPA $4.92 vs 大盘 $3.00,超出64.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💼 渠道预算策略建议
🔴压缩 TikTok 预算 -30%
CPA $8.24 高于大盘174.0% | 花费84.0% vs 放款31.0%
💡 削减约-$27.18/日,资源向Google倾斜
⚖️渠道集中度过高(TikTok 占84.0%)
单渠道依赖大,且CPA偏高 $8.24
💡 将10-15%预算分流其他渠道,降低集中风险
🏆整体ROI达标(17.0% ≥ 5.0%)
申请金额 $613.82,总花费 $108.16
💡 可适度扩大总预算10-15%,测试放量上限