9credit 日报 · 2026-07-19

01总体大盘 · Real-time Top Summary 截至 2026-07-19 03:59 | 花费含汇率系数

💰

今日总花费

$147.07

昨日同期 $126.76 +16.0%

📝

注册成本 CPA

$0.71

花费 $147.07 ÷ 注册 207

🏦

今日放款量

18

截至03时

💵

放款成本 CPL

$8.17

花费 $147.07 ÷ 放款 18

✅

审批通过率

14.4%

riskpass 30 ÷ apply 208

🎯

打款率

60.0%

放款 18 ÷ 审批通过 30

📈

放款/注册率

8.7%

放款 18 ÷ 注册 207

02每小时消耗折线对比独立每小时消耗（非累计）| 今日曲线截至当前时刻

Google Ads 今日 $86.99 | 昨日同期 $65.57 | 昨日全天 $1,493 +32.7% 环比

Meta/FB 今日 $14.91 | 昨日同期 $12.58 | 昨日全天 $191.70 +18.5% 环比

TikTok 今日 $45.18 | 昨日同期 $48.63 | 昨日全天 $566.53 -7.1% 环比

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
Google Ads	99	77	69	11	5	$0.13	$8.78	1.1%	$86.98	$0.24	$4.79	$4.79	15.9%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	40	27	30	7	5	$0.60	$18.07	4.2%	$14.92	$0.32	$2.56	$2.56	23.3%	100.0%
TikTok	74	54	52	4	4	$0.19	$10.01	0.0%	$45.17	$0.00	$0.00	$0.00	7.7%	100.0%
Organic	49	33	41	5	3	$0.10	$4.06	0.0%	$0.00	$0.00	$0.00	$0.00	12.2%	100.0%
opay	17	14	14	3	1	$0.10	$1.45	0.0%	$0.00	$0.00	$0.00	$0.00	21.4%	100.0%
Ease_diversion	0	1	0	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
Pangle	0	0	1	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
TikTok for Business (Ad Spend)	0	0	0	0	0	$0.00	$0.00	0.0%	$24.14	$0.00	$0.00	$0.00	0.0%	0.0%
Untrusted Devices	0	1	1	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%

04Campaign 细分下钻大盘平均CPA = $8.17；预警阈值 = $11.03（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	86	68	62	10	4	$22.16	$5.54	$5.54	0.9%	16.1%	—
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	13	8	6	1	0	$1.81	$0.00	$0.00	0.0%	16.7%	—
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	52	40	29	3	4	$0.00	$0.00	$0.00	0.0%	10.3%	—
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	20	14	20	1	0	$0.00	$0.00	$0.00	0.0%	5.0%	—
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	2	0	3	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Facebook Installs	Expired Attributions	0	1	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	0	1	0	1	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	loan app	0	1	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 Google 消耗占比最高（59.1%），放款量占比仅为（27.8%），CPA = $17.40，请注意优化投放效率。

06智能优化建议引擎Campaign预警0条·扩量0条·渠道策略2条 | 大盘CPA $16.34·目标$5.00·放款率6.8%

🎯 Campaign 预警 & 机会

✅ 当前无异常Campaign

💼 渠道预算策略建议

🟢加大 Meta 投入 +25%

CPA $2.98 低于大盘82.0% | 花费占比10.0% / 放款占比56.0%

💡 日预算提高+25%（约+$3.73），优先放量

📊整体ROI 0.9% 低于目标 5.0%

申请金额 $42.37，总花费 $147.07

💡 优先放量高均单渠道/Campaign，提升资金转化比

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