9credit 日报 · 2026-07-10

01总体大盘 · Real-time Top Summary 截至 2026-07-10 07:59 | 花费含汇率系数

💰

今日总花费

$88.84

昨日同期 $112.27 -20.9%

📝

注册成本 CPA

$0.21

花费 $88.84 ÷ 注册 433

🏦

今日放款量

14

截至07时

💵

放款成本 CPL

$6.35

花费 $88.84 ÷ 放款 14

✅

审批通过率

16.6%

riskpass 75 ÷ apply 453

🎯

打款率

18.7%

放款 14 ÷ 审批通过 75

📈

放款/注册率

3.2%

放款 14 ÷ 注册 433

02每小时消耗折线对比独立每小时消耗（非累计）| 今日曲线截至当前时刻

Google Ads 今日 $0.00 | 昨日同期 $0.00 | 昨日全天 $0.00 +0.0% 环比

Meta/FB 今日 $16.85 | 昨日同期 $27.85 | 昨日全天 $197.34 -39.5% 环比

TikTok 今日 $72.00 | 昨日同期 $84.43 | 昨日全天 $412.94 -14.7% 环比

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
Google Ads	234	167	155	28	5	$0.69	$107.65	3.7%	$86.41	$0.37	$17.28	$17.28	18.1%	100.0%
TikTok	181	136	143	27	5	$0.12	$16.84	1.4%	$72.00	$0.20	$7.34	$7.34	18.9%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	57	34	47	12	2	$0.43	$20.32	4.3%	$16.85	$0.25	$7.03	$7.03	25.5%	100.0%
opay	23	19	26	3	1	$0.07	$1.74	0.0%	$0.00	$0.00	$0.00	$0.00	11.5%	100.0%
Untrusted Devices	1	2	0	0	1	$0.00	$1.09	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
Organic	90	68	74	5	0	$1.37	$101.62	0.0%	$0.00	$0.00	$0.00	$0.00	6.8%	100.0%

04Campaign 细分下钻大盘平均CPA = $6.35；预警阈值 = $8.57（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	220	155	141	26	4	$77.90	$19.47	$19.47	0.6%	18.4%	⚠️ CPA超标
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	128	98	107	19	3	$29.05	$9.68	$9.68	1.4%	17.8%	—
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	13	10	6	1	1	$8.52	$8.52	$8.52	32.2%	16.7%	—
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	51	36	31	7	2	$6.34	$3.17	$3.17	1.5%	22.6%	—
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	4	2	4	1	0	$1.29	$0.00	$0.00	0.0%	25.0%	—
Google Organic Search	9ja loan	1	1	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Facebook Installs	Expired Attributions	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	Nigeria-9c-2/5-approval (20969027993)	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	1	6	1	0	$0.00	$0.00	$0.00	0.0%	16.7%	—
TikTok SAN	TT-9C-0522-purchase-test (1865874885651697)	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 TikTok 消耗占比最高（81.0%），放款量占比仅为（35.7%），CPA = $14.40，请注意优化投放效率。

06智能优化建议引擎Campaign预警1条·扩量0条·渠道策略3条 | 大盘CPA $8.88·目标$5.00·放款率3.3%

🎯 Campaign 预警 & 机会

💸CPA超标GOOGLENigeria-9c-1113-credit5000+ (20959936961)

📊 CPA $19.47 vs 大盘 $8.88，超出119.0%

👉 ✂️ 削减20%预算或优化出价/素材后观察

💼 渠道预算策略建议

🔴压缩 TikTok 预算 -30%

CPA $14.40 高于大盘62.0% | 花费81.0% vs 放款50.0%

💡 削减约-$21.60/日，资源向Google倾斜

⚖️渠道集中度过高（TikTok 占81.0%）

单渠道依赖大，且CPA偏高 $14.40

💡 将10-15%预算分流其他渠道，降低集中风险

🏆整体ROI达标（8.4% ≥ 5.0%）

申请金额 $249.27，总花费 $88.84

💡 可适度扩大总预算10-15%，测试放量上限

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