9credit 日报 · 2026-07-26

01总体大盘 · Real-time Top Summary 截至 2026-07-26 12:59 | 花费含汇率系数

💰

今日总花费

$808.31

昨日同期 $1,135 -28.8%

📝

注册成本 CPA

$0.38

花费 $808.31 ÷ 注册 2.1K

🏦

今日放款量

152

截至12时

💵

放款成本 CPL

$5.32

花费 $808.31 ÷ 放款 152

✅

审批通过率

17.9%

riskpass 407 ÷ apply 2.3K

🎯

打款率

37.3%

放款 152 ÷ 审批通过 407

📈

放款/注册率

7.2%

放款 152 ÷ 注册 2.1K

02每小时消耗折线对比独立每小时消耗（非累计）| 今日曲线截至当前时刻

Google Ads 今日 $465.61 | 昨日同期 $632.36 | 昨日全天 $1,465 -26.4% 环比

Meta/FB 今日 $88.08 | 昨日同期 $130.54 | 昨日全天 $221.66 -32.5% 环比

TikTok 今日 $254.64 | 昨日同期 $372.28 | 昨日全天 $784.41 -31.6% 环比

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
Google Ads	819	649	786	143	69	$0.68	$537.66	7.4%	$465.59	$0.27	$3.15	$3.15	18.2%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	540	360	361	83	34	$0.42	$151.28	3.8%	$88.08	$0.22	$3.50	$3.50	23.0%	100.0%
TikTok	939	778	689	124	29	$0.09	$58.91	1.1%	$254.64	$0.18	$5.68	$5.68	18.0%	100.0%
Organic	370	243	320	41	17	$0.14	$46.34	0.0%	$0.00	$0.00	$0.00	$0.00	12.8%	100.0%
opay	101	81	101	14	3	$0.17	$17.17	0.0%	$0.00	$0.00	$0.00	$0.00	13.9%	100.0%
Untrusted Devices	15	10	15	2	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	13.3%	100.0%
offical_website	1	0	1	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
Ease_diversion	0	0	2	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%

04Campaign 细分下钻大盘平均CPA = $5.32；预警阈值 = $7.18（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	794	622	743	130	61	$200.39	$3.29	$3.29	5.7%	17.5%	—
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	421	346	340	59	15	$86.37	$5.76	$5.76	1.1%	17.4%	—
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	510	425	331	62	13	$73.13	$5.63	$5.63	1.0%	18.7%	—
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	22	17	26	9	6	$16.80	$2.80	$2.80	27.3%	34.6%	—
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	8	7	15	2	0	$5.15	$0.00	$0.00	0.0%	13.3%	—
Google Organic Search	easy loan app in nigeria	1	1	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	instant loan app in nigeria	1	1	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	loan app in nigeria	1	0	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Facebook Installs	Expired Attributions	0	2	6	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	8	14	4	2	$0.00	$0.00	$0.00	0.0%	28.6%	—
Google Organic Search	best loan app	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	which loan app gives 100k instantly	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Off-Facebook Installs	Expired Attributions	0	0	2	1	1	$0.00	$0.00	$0.00	0.0%	50.0%	—
TikTok SAN	TT-9C-4/19-Purchase (1829813881647106)	0	0	2	1	1	$0.00	$0.00	$0.00	0.0%	50.0%	—
TikTok SAN	TT-9c-4/23-loan-test (1863069733274801)	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 Google 消耗占比最高（57.6%），放款量占比仅为（45.4%），CPA = $6.75，请注意优化投放效率。

06智能优化建议引擎Campaign预警1条·扩量1条·渠道策略2条 | 大盘CPA $8.16·目标$5.00·放款率6.9%

🎯 Campaign 预警 & 机会

⚠️劣质流量TIKTOKTT-9C-3/31-loan-test (1861178003155986)

📊 放款率 3.1% vs 大盘 6.9%

👉 📉 削减预算30-50%，检查受众授信资质

🚀扩量机会GOOGLEGG-9credit-3.0-loan-5/26-test (23885913778)

📊 放款率35.3%(大盘6.9%)，ROI 27.3%

👉 📈 提高预算+20%（+$3.36/日），低成本窗口

💼 渠道预算策略建议

🟢加大 Meta 投入 +25%

CPA $2.59 低于大盘68.0% | 花费占比11.0% / 放款占比34.0%

💡 日预算提高+25%（约+$22.02），优先放量

📊整体ROI 3.0% 低于目标 5.0%

申请金额 $811.36，总花费 $808.31

💡 优先放量高均单渠道/Campaign，提升资金转化比

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