📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-20 16:xx
生成于 2026-07-20 15:56:41
01总体大盘 · Real-time Top Summary 截至 2026-07-20 16:59 | 花费含汇率系数
💰
今日总花费
$1,046
昨日同期 $1,669 -37.4%
📝
注册成本 CPA
$0.30
花费 $1,046 ÷ 注册 3.5K
🏦
今日放款量
248
截至16时
💵
放款成本 CPL
$4.22
花费 $1,046 ÷ 放款 248
审批通过率
19.0%
riskpass 721 ÷ apply 3.8K
🎯
打款率
34.4%
放款 248 ÷ 审批通过 721
📈
放款/注册率
7.2%
放款 248 ÷ 注册 3.5K
02每小时消耗折线对比 独立每小时消耗(非累计)| 今日曲线截至当前时刻
Google Ads 今日 $549.63  |  昨日同期 $1,081  |  昨日全天 $1,519    -49.2% 环比
Meta/FB 今日 $160.71  |  昨日同期 $186.21  |  昨日全天 $240.85    -13.7% 环比
TikTok 今日 $335.16  |  昨日同期 $402.23  |  昨日全天 $636.84    -16.7% 环比
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads1.7K1.4K1.5K312119$0.94$1,3826.4%$549.62$0.37$5.43$5.4321.2%100.0%
TikTok1.1K91899917356$0.29$291.750.0%$335.15$0.00$0.00$0.0017.3%100.0%
Meta (FB+IG+AN) FB+IG+AN合并76958055612839$0.70$390.185.2%$160.73$0.29$5.79$5.7923.0%100.0%
Organic6514445808025$0.19$107.490.0%$0.00$0.00$0.00$0.0013.8%100.0%
opay154126166247$0.27$44.870.0%$0.00$0.00$0.00$0.0014.5%100.0%
Untrusted Devices19162142$0.97$20.440.0%$0.00$0.00$0.00$0.0019.0%100.0%
offical_website20000$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Ease_diversion01100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Pangle01200$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
TikTok for Business (Ad Spend)00000$0.00$0.000.0%$273.55$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $4.22;预警阈值 = $5.69(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)1.7K1.3K1.4K297107$532.45$4.98$4.985.4%21.4%
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)6746481010$114.17$11.42$11.4211.2%20.8%⚠️ CPA超标
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)54647956110133$0.00$0.00$0.000.0%18.0%
TikTok SANTT-9C-3/31-loan-test (1861178003155986)4583793726421$0.00$0.00$0.000.0%17.2%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)79575661$0.00$0.00$0.000.0%10.7%
Google Organic Search9credit loan app20100$0.00$0.00$0.000.0%0.0%
Google Organic Searchlist of loan apps in nigeria10000$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app11200$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app in nigeria without selfie11100$0.00$0.00$0.000.0%0.0%
Google Organic Searchrenowned loan apps in nigeria11100$0.00$0.00$0.000.0%0.0%
Facebook InstallsExpired Attributions01620$0.00$0.00$0.000.0%33.3%
Google Ads ACINigeria-9c-2/5-approval (20969027993)00200$0.00$0.00$0.000.0%0.0%
Google Ads ACI飞书-9c-1/17-credit5000+ (22545060648)0143152$0.00$0.00$0.000.0%16.1%
Off-Facebook InstallsExpired Attributions00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-0514-VO-TEST (1865133192555633)00111$0.00$0.00$0.000.0%100.0%
TikTok SANTT-9c-2/14-purchase-test (1857083834064929)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-3/12-LOAN-test (1859444290528338)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-4/19-Purchase (1829813881647106)03400$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9c-4/23-loan-test (1863069733274801)00210$0.00$0.00$0.000.0%50.0%
TikTok SANTT-9C-4/9-loan-test (1861974316390417)00100$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google 消耗占比最高(52.6%),放款量占比仅为(48.0%),CPA = $4.62,请注意优化投放效率。
06智能优化建议引擎Campaign预警1条·扩量0条·渠道策略2条 | 大盘CPA $5.97·目标$5.00·放款率7.6%
🎯 Campaign 预警 & 机会
💸CPA超标GOOGLEGG-9credit-3.0-loan-5/26-test (23885913778)
📊 CPA $11.42 vs 大盘 $5.97,超出91.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💼 渠道预算策略建议
🟢加大 Meta 投入 +25%
CPA $4.12 低于大盘31.0% | 花费占比15.0% / 放款占比22.0%
💡 日预算提高+25%(约+$40.18),优先放量
🏆整体ROI达标(6.4% ≥ 5.0%)
申请金额 $2,236,总花费 $1,046
💡 可适度扩大总预算10-15%,测试放量上限