📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-29 11:xx
生成于 2026-07-29 10:12:36
01总体大盘 · Real-time Top Summary 完整小时截至 10:59 · 11:00进行中不计入环比 | 花费含汇率系数
💰
今日总花费
$493.38
昨日同期 $619.82 -20.4%
📝
注册成本 CPA
$0.36
花费 $493.38 ÷ 注册 1.4K
🏦
今日放款量
136
完整至10时
💵
放款成本 CPL
$3.63
花费 $493.38 ÷ 放款 136
审批通过率
19.5%
riskpass 339 ÷ apply 1.7K
🎯
打款率
40.1%
放款 136 ÷ 审批通过 339
📈
放款/注册率
10.0%
放款 136 ÷ 注册 1.4K
02每小时消耗折线对比 独立每小时消耗(非累计)| 环比仅完整小时
Google Ads 今日 $326.42  |  昨日同期 $423.41  |  昨日全天 $1,450    -22.9% 环比 · 11点进行中未计入
Meta/FB 今日 $65.91  |  昨日同期 $83.07  |  昨日全天 $230.64    -20.7% 环比 · 11点进行中未计入
TikTok 今日 $101.02  |  昨日同期 $113.36  |  昨日全天 $317.50    -10.9% 环比 · 11点进行中未计入
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads67649360012253$0.61$368.285.5%$326.43$0.30$3.80$3.8020.3%100.0%
Meta (FB+IG+AN) FB+IG+AN合并3982903239435$0.51$165.324.8%$66.81$0.26$2.95$2.9529.1%100.0%
TikTok3042754086927$0.43$174.110.0%$102.13$0.00$0.00$0.0016.9%100.0%
Organic3252242843615$0.43$121.430.0%$0.00$0.00$0.00$0.0012.7%100.0%
opay10875106154$0.08$8.490.0%$0.00$0.00$0.00$0.0014.2%100.0%
Untrusted Devices951411$0.08$1.100.0%$0.00$0.00$0.00$0.007.1%100.0%
Pangle00211$0.55$1.100.0%$0.00$0.00$0.00$0.0050.0%100.0%
Ease_diversion03310$0.00$0.000.0%$0.00$0.00$0.00$0.0033.3%100.0%
TikTok for Business (Ad Spend)00000$0.00$0.000.0%$93.73$0.00$0.00$0.000.0%0.0%
网盟nova-9c01100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $3.64;预警阈值 = $4.92(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)64547457111550$175.88$3.52$3.525.8%20.1%
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)29151252$25.50$12.75$12.752.9%41.7%
TikTok SANTT-9C-3/31-loan-test (1861178003155986)2672222434215$0.00$0.00$0.000.0%17.3%
TikTok SANTT-9C-7/28-LOAN-test (1871956258578482)16141243$0.00$0.00$0.000.0%33.3%🧪 New Test
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)1332140219$0.00$0.00$0.000.0%15.0%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)871120$0.00$0.00$0.000.0%18.2%
Google Organic Searchloan app in nigeria10100$0.00$0.00$0.000.0%0.0%
Google Organic Searchncredit10111$0.00$0.00$0.000.0%100.0%
Facebook InstallsExpired Attributions02500$0.00$0.00$0.000.0%0.0%
Google Ads ACI飞书-9c-1/17-credit5000+ (22545060648)041410$0.00$0.00$0.000.0%7.1%
Google Organic Searchstudent loan app in nigeria 9 credit loan00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-2/10-VO-Test (1856735148818498)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-4/19-Purchase (1829813881647106)00100$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google 消耗占比最高(65.9%),放款量占比仅为(39.0%),CPA = $6.16,请注意优化投放效率。
06智能优化建议引擎Campaign预警1条·扩量0条·渠道策略2条 | 大盘CPA $6.19·目标$5.00·放款率10.4%
🎯 Campaign 预警 & 机会
💸CPA超标GOOGLEGG-9credit-3.0-loan-5/26-test (23885913778)
📊 CPA $12.75 vs 大盘 $6.19,超出106.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💼 渠道预算策略建议
🟢加大 Meta 投入 +25%
CPA $1.91 低于大盘69.0% | 花费占比13.0% / 放款占比44.0%
💡 日预算提高+25%(约+$16.70),优先放量
🏆整体ROI达标(5.1% ≥ 5.0%)
申请金额 $839.82,总花费 $495.36
💡 可适度扩大总预算10-15%,测试放量上限