9credit 日报 · 2026-07-29

01总体大盘 · Real-time Top Summary 完整小时截至 07:59 · 08:00进行中不计入环比 | 花费含汇率系数

💰

今日总花费

$240.10

昨日同期 $306.93 -21.8%

📝

注册成本 CPA

$0.40

花费 $240.10 ÷ 注册 600

🏦

今日放款量

52

完整至07时

💵

放款成本 CPL

$4.62

花费 $240.10 ÷ 放款 52

✅

审批通过率

21.3%

riskpass 152 ÷ apply 712

🎯

打款率

34.2%

放款 52 ÷ 审批通过 152

📈

放款/注册率

8.7%

放款 52 ÷ 注册 600

02每小时消耗折线对比独立每小时消耗（非累计）| 环比仅完整小时

Google Ads 今日 $151.25 | 昨日同期 $200.72 | 昨日全天 $1,442 -24.6% 环比 · 08点进行中未计入

Meta/FB 今日 $25.64 | 昨日同期 $40.13 | 昨日全天 $230.64 -36.1% 环比 · 08点进行中未计入

TikTok 今日 $63.20 | 昨日同期 $66.10 | 昨日全天 $317.50 -4.4% 环比 · 08点进行中未计入

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
Google Ads	287	194	254	62	17	$0.72	$182.47	7.6%	$151.25	$0.25	$4.22	$4.22	24.4%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	152	122	113	37	14	$0.98	$110.97	10.7%	$26.37	$0.20	$2.22	$2.22	32.7%	100.0%
TikTok	180	146	167	29	11	$0.20	$33.87	0.0%	$65.05	$0.00	$0.00	$0.00	17.4%	100.0%
Organic	141	96	119	16	7	$0.08	$9.14	0.0%	$0.00	$0.00	$0.00	$0.00	13.4%	100.0%
opay	62	41	56	7	2	$0.06	$3.15	0.0%	$0.00	$0.00	$0.00	$0.00	12.5%	100.0%
Pangle	0	0	1	1	1	$1.10	$1.10	0.0%	$0.00	$0.00	$0.00	$0.00	100.0%	100.0%
Untrusted Devices	2	0	2	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
Ease_diversion	0	1	0	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
TikTok for Business (Ad Spend)	0	0	0	0	0	$0.00	$0.00	0.0%	$45.05	$0.00	$0.00	$0.00	0.0%	0.0%

04Campaign 细分下钻大盘平均CPA = $4.67；预警阈值 = $6.30（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	268	184	238	59	16	$62.33	$3.90	$3.90	8.1%	24.8%	—
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	18	9	6	2	1	$9.49	$9.49	$9.49	4.4%	33.3%	—
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	166	123	105	19	8	$0.00	$0.00	$0.00	0.0%	18.1%	—
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	7	16	50	7	2	$0.00	$0.00	$0.00	0.0%	14.0%	—
TikTok SAN	TT-9C-7/28-LOAN-test (1871956258578482)	6	4	5	2	1	$0.00	$0.00	$0.00	0.0%	40.0%	🧪 New Test
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	3	3	6	1	0	$0.00	$0.00	$0.00	0.0%	16.7%	—
Google Organic Search	loan app in nigeria	1	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Facebook Installs	Expired Attributions	0	1	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	1	8	1	0	$0.00	$0.00	$0.00	0.0%	12.5%	—
Google Organic Search	student loan app in nigeria 9 credit loan	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
TikTok SAN	TT-9C-4/19-Purchase (1829813881647106)	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 Google 消耗占比最高（62.3%），放款量占比仅为（32.7%），CPA = $8.90，请注意优化投放效率。

06智能优化建议引擎Campaign预警0条·扩量0条·渠道策略2条 | 大盘CPA $8.67·目标$5.00·放款率8.2%

🎯 Campaign 预警 & 机会

✅ 当前无异常Campaign

💼 渠道预算策略建议

🟢加大 Meta 投入 +25%

CPA $1.88 低于大盘78.0% | 花费占比11.0% / 放款占比50.0%

💡 日预算提高+25%（约+$6.59），优先放量

📊整体ROI 4.2% 低于目标 5.0%

申请金额 $340.70，总花费 $242.68

💡 优先放量高均单渠道/Campaign，提升资金转化比

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