9credit 日报 · 2026-07-26

01总体大盘 · Real-time Top Summary 截至 2026-07-26 06:59 | 花费含汇率系数

💰

今日总花费

$196.70

昨日同期 $267.56 -26.5%

📝

注册成本 CPA

$0.42

花费 $196.70 ÷ 注册 467

🏦

今日放款量

26

截至06时

💵

放款成本 CPL

$7.57

花费 $196.70 ÷ 放款 26

✅

审批通过率

15.4%

riskpass 64 ÷ apply 416

🎯

打款率

40.6%

放款 26 ÷ 审批通过 64

📈

放款/注册率

5.6%

放款 26 ÷ 注册 467

02每小时消耗折线对比独立每小时消耗（非累计）| 今日曲线截至当前时刻

Google Ads 今日 $106.97 | 昨日同期 $155.60 | 昨日全天 $1,460 -31.3% 环比

Meta/FB 今日 $16.19 | 昨日同期 $19.26 | 昨日全天 $221.66 -15.9% 环比

TikTok 今日 $73.55 | 昨日同期 $92.71 | 昨日全天 $784.41 -20.7% 环比

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
Google Ads	174	143	140	24	11	$0.29	$41.15	1.4%	$106.98	$0.52	$8.21	$8.21	17.1%	100.0%
Organic	83	58	62	9	6	$0.15	$9.36	0.0%	$0.00	$0.00	$0.00	$0.00	14.5%	100.0%
TikTok	231	186	122	18	5	$0.12	$14.98	0.6%	$73.55	$0.31	$14.20	$14.20	14.8%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	82	53	58	8	2	$0.04	$2.56	0.2%	$16.17	$0.41	$16.70	$16.70	13.8%	100.0%
opay	27	25	31	5	2	$0.08	$2.56	0.0%	$0.00	$0.00	$0.00	$0.00	16.1%	100.0%
Untrusted Devices	2	1	2	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%

04Campaign 细分下钻大盘平均CPA = $7.57；预警阈值 = $10.21（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	167	139	136	24	11	$81.75	$7.43	$7.43	1.5%	17.6%	—
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	102	81	52	6	2	$35.70	$17.85	$17.85	0.2%	11.5%	—
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	127	104	67	11	2	$32.41	$16.20	$16.20	1.0%	16.4%	—
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	6	1	2	0	0	$8.58	$0.00	$0.00	0.0%	0.0%	—
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	2	1	2	0	0	$2.87	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	instant loan app in nigeria	1	1	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Facebook Installs	Expired Attributions	0	1	2	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	2	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	which loan app gives 100k instantly	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
TikTok SAN	TT-9C-4/19-Purchase (1829813881647106)	0	0	1	1	1	$0.00	$0.00	$0.00	0.0%	100.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 Google 消耗占比最高（54.4%），放款量占比仅为（42.3%），CPA = $9.73，请注意优化投放效率。

06智能优化建议引擎Campaign预警1条·扩量0条·渠道策略2条 | 大盘CPA $12.29·目标$5.00·放款率4.8%

🎯 Campaign 预警 & 机会

💸CPA超标TIKTOKTT-9C-LOAN-6/12-time (1834710892745777)

📊 CPA $17.85 vs 大盘 $12.29，超出45.0%

👉 ✂️ 削减20%预算或优化出价/素材后观察

💼 渠道预算策略建议

🟢加大 Meta 投入 +25%

CPA $8.09 低于大盘34.0% | 花费占比8.0% / 放款占比12.0%

💡 日预算提高+25%（约+$4.04），优先放量

📊整体ROI 1.1% 低于目标 5.0%

申请金额 $70.61，总花费 $196.70

💡 优先放量高均单渠道/Campaign，提升资金转化比

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