9credit 日报 · 2026-07-10

01总体大盘 · Real-time Top Summary 截至 2026-07-10 09:59 | 花费含汇率系数

💰

今日总花费

$201.00

昨日同期 $173.30 +16.0%

📝

注册成本 CPA

$0.22

花费 $201.00 ÷ 注册 910

🏦

今日放款量

55

截至09时

💵

放款成本 CPL

$3.65

花费 $201.00 ÷ 放款 55

✅

审批通过率

16.9%

riskpass 175 ÷ apply 1.0K

🎯

打款率

31.4%

放款 55 ÷ 审批通过 175

📈

放款/注册率

6.0%

放款 55 ÷ 注册 910

02每小时消耗折线对比独立每小时消耗（非累计）| 今日曲线截至当前时刻

Google Ads 今日 $0.00 | 昨日同期 $0.00 | 昨日全天 $0.00 +0.0% 环比

Meta/FB 今日 $40.21 | 昨日同期 $54.43 | 昨日全天 $197.92 -26.1% 环比

TikTok 今日 $160.78 | 昨日同期 $118.88 | 昨日全天 $412.94 +35.2% 环比

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
TikTok	383	306	318	56	19	$0.51	$161.36	3.3%	$160.78	$0.38	$7.67	$7.67	17.6%	100.0%
Google Ads	476	357	377	69	18	$0.73	$277.07	4.7%	$176.47	$0.37	$9.80	$9.80	18.3%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	129	80	118	23	9	$0.29	$34.33	1.7%	$40.22	$0.47	$6.72	$6.72	19.5%	100.0%
Organic	186	119	160	19	6	$0.69	$110.33	0.0%	$0.00	$0.00	$0.00	$0.00	11.9%	100.0%
opay	53	43	57	7	2	$0.05	$2.83	0.0%	$0.00	$0.00	$0.00	$0.00	12.3%	100.0%
Untrusted Devices	4	5	4	1	1	$0.27	$1.09	0.0%	$0.00	$0.00	$0.00	$0.00	25.0%	100.0%

04Campaign 细分下钻大盘平均CPA = $3.65；预警阈值 = $4.93（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	457	339	351	64	15	$155.37	$10.36	$10.36	1.5%	18.2%	⚠️ CPA超标
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	238	200	217	38	12	$72.66	$6.05	$6.05	5.0%	17.5%	⚠️ CPA超标
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	138	100	88	17	5	$70.11	$14.02	$14.02	1.6%	19.3%	⚠️ CPA超标
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	17	15	13	4	3	$21.10	$7.03	$7.03	28.5%	30.8%	—
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	7	7	10	1	1	$2.97	$2.97	$2.97	1.5%	10.0%	—
Google Organic Search	9credit	1	0	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	9ja loan	1	1	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Facebook Installs	Expired Attributions	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	Nigeria-9c-2/5-approval (20969027993)	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	2	11	1	0	$0.00	$0.00	$0.00	0.0%	9.1%	—
TikTok SAN	TT-9C-0522-purchase-test (1865874885651697)	0	0	1	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
TikTok SAN	TT-9C-4/19-Purchase (1829813881647106)	0	0	2	1	1	$0.00	$0.00	$0.00	0.0%	50.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 TikTok 消耗占比最高（80.0%），放款量占比仅为（34.5%），CPA = $8.46，请注意优化投放效率。

06智能优化建议引擎Campaign预警2条·扩量0条·渠道策略3条 | 大盘CPA $5.43·目标$5.00·放款率5.6%

🎯 Campaign 预警 & 机会

💸CPA超标GOOGLENigeria-9c-1113-credit5000+ (20959936961)

📊 CPA $10.36 vs 大盘 $5.43，超出91.0%

👉 ✂️ 削减20%预算或优化出价/素材后观察

💸CPA超标TIKTOKTT-9C-3/31-loan-test (1861178003155986)

📊 CPA $14.02 vs 大盘 $5.43，超出158.0%

👉 ✂️ 削减20%预算或优化出价/素材后观察

💼 渠道预算策略建议

🔴压缩 TikTok 预算 -30%

CPA $8.46 高于大盘56.0% | 花费80.0% vs 放款51.0%

💡 削减约-$48.23/日，资源向Google倾斜

⚖️渠道集中度过高（TikTok 占80.0%）

单渠道依赖大，且CPA偏高 $8.46

💡 将10-15%预算分流其他渠道，降低集中风险

🏆整体ROI达标（8.8% ≥ 5.0%）

申请金额 $587.02，总花费 $201.00

💡 可适度扩大总预算10-15%，测试放量上限

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