📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-20 14:xx
生成于 2026-07-20 13:47:19
01总体大盘 · Real-time Top Summary 截至 2026-07-20 14:59 | 花费含汇率系数
💰
今日总花费
$958.10
昨日同期 $1,367 -29.9%
📝
注册成本 CPA
$0.36
花费 $958.10 ÷ 注册 2.7K
🏦
今日放款量
183
截至14时
💵
放款成本 CPL
$5.24
花费 $958.10 ÷ 放款 183
审批通过率
18.6%
riskpass 551 ÷ apply 3.0K
🎯
打款率
33.2%
放款 183 ÷ 审批通过 551
📈
放款/注册率
6.9%
放款 183 ÷ 注册 2.7K
02每小时消耗折线对比 独立每小时消耗(非累计)| 今日曲线截至当前时刻
Google Ads 今日 $549.63  |  昨日同期 $882.36  |  昨日全天 $1,519    -37.7% 环比
Meta/FB 今日 $131.06  |  昨日同期 $157.43  |  昨日全天 $240.71    -16.8% 环比
TikTok 今日 $277.44  |  昨日同期 $326.99  |  昨日全天 $636.84    -15.2% 环比
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads1.3K1.0K1.1K22687$0.80$899.814.2%$549.62$0.49$7.43$7.4320.1%100.0%
TikTok85272880113642$0.28$227.240.0%$277.42$0.00$0.00$0.0017.0%100.0%
Meta (FB+IG+AN) FB+IG+AN合并62946843610129$0.61$264.063.5%$131.05$0.36$7.78$7.7823.2%100.0%
Organic4953384506617$0.16$72.190.0%$0.00$0.00$0.00$0.0014.7%100.0%
opay11695136197$0.33$44.870.0%$0.00$0.00$0.00$0.0014.0%100.0%
Untrusted Devices14111531$1.23$18.410.0%$0.00$0.00$0.00$0.0020.0%100.0%
offical_website20000$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Ease_diversion01000$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Pangle01100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
TikTok for Business (Ad Spend)00000$0.00$0.000.0%$273.55$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $5.24;预警阈值 = $7.07(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)1.3K9681.1K21577$532.45$6.91$6.913.3%20.4%
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)52383978$114.17$14.27$14.278.1%17.9%⚠️ CPA超标
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)4974374828326$0.00$0.00$0.000.0%17.2%
TikTok SANTT-9C-3/31-loan-test (1861178003155986)2882392624715$0.00$0.00$0.000.0%17.9%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)67494851$0.00$0.00$0.000.0%10.4%
Google Organic Searchlist of loan apps in nigeria10000$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app11200$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app in nigeria without selfie11100$0.00$0.00$0.000.0%0.0%
Google Organic Searchrenowned loan apps in nigeria11100$0.00$0.00$0.000.0%0.0%
Facebook InstallsExpired Attributions00310$0.00$0.00$0.000.0%33.3%
Google Ads ACINigeria-9c-2/5-approval (20969027993)00100$0.00$0.00$0.000.0%0.0%
Google Ads ACI飞书-9c-1/17-credit5000+ (22545060648)092542$0.00$0.00$0.000.0%16.0%
Off-Facebook InstallsExpired Attributions00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9c-2/14-purchase-test (1857083834064929)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-3/12-LOAN-test (1859444290528338)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-4/19-Purchase (1829813881647106)03400$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9c-4/23-loan-test (1863069733274801)00210$0.00$0.00$0.000.0%50.0%
TikTok SANTT-9C-4/9-loan-test (1861974316390417)00100$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google 消耗占比最高(57.4%),放款量占比仅为(47.5%),CPA = $6.32,请注意优化投放效率。
06智能优化建议引擎Campaign预警1条·扩量0条·渠道策略2条 | 大盘CPA $7.43·目标$5.00·放款率7.4%
🎯 Campaign 预警 & 机会
💸CPA超标GOOGLEGG-9credit-3.0-loan-5/26-test (23885913778)
📊 CPA $14.27 vs 大盘 $7.43,超出92.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💼 渠道预算策略建议
🟢加大 Meta 投入 +25%
CPA $4.52 低于大盘39.0% | 花费占比14.0% / 放款占比22.0%
💡 日预算提高+25%(约+$32.76),优先放量
📊整体ROI 4.8% 低于目标 5.0%
申请金额 $1,527,总花费 $958.10
💡 优先放量高均单渠道/Campaign,提升资金转化比