📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-18 14:xx
生成于 2026-07-18 13:36:57
01总体大盘 · Real-time Top Summary 截至 2026-07-18 14:59 | 花费含汇率系数
💰
今日总花费
$1,157
昨日同期 $1,381 -16.2%
📝
注册成本 CPA
$0.43
花费 $1,157 ÷ 注册 2.7K
🏦
今日放款量
225
截至14时
💵
放款成本 CPL
$5.14
花费 $1,157 ÷ 放款 225
审批通过率
19.2%
riskpass 576 ÷ apply 3.0K
🎯
打款率
39.1%
放款 225 ÷ 审批通过 576
📈
放款/注册率
8.3%
放款 225 ÷ 注册 2.7K
02每小时消耗折线对比 独立每小时消耗(非累计)| 今日曲线截至当前时刻
Google Ads 今日 $726.13  |  昨日同期 $955.60  |  昨日全天 $1,523    -24.0% 环比
Meta/FB 今日 $128.38  |  昨日同期 $123.01  |  昨日全天 $204.55    +4.4% 环比
TikTok 今日 $302.20  |  昨日同期 $302.51  |  昨日全天 $564.43    -0.1% 环比
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads1.2K9271.1K240111$0.79$855.134.5%$726.13$0.47$5.12$5.1222.3%100.0%
TikTok1.0K89386716052$0.79$688.537.2%$302.20$0.28$5.53$5.5318.5%100.0%
Meta (FB+IG+AN) FB+IG+AN合并6014104309931$0.34$147.111.9%$128.38$0.39$7.50$7.5023.0%100.0%
Organic5253584765827$0.15$73.330.0%$0.00$0.00$0.00$0.0012.2%100.0%
opay134107134154$0.05$6.810.0%$0.00$0.00$0.00$0.0011.2%100.0%
Untrusted Devices20181630$0.00$0.000.0%$0.00$0.00$0.00$0.0018.8%100.0%
offical_website11100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Ease_diversion00210$0.00$0.000.0%$0.00$0.00$0.00$0.0050.0%100.0%
网盟nova-9c00300$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $5.14;预警阈值 = $6.94(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)1.1K85697821399$443.21$4.48$4.484.6%21.8%
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)71063959911326$179.04$6.89$6.891.8%18.9%
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)885261189$125.22$13.91$13.914.1%29.5%⚠️ CPA超标
TikTok SAN(1861178003155986)2671952223825$82.05$3.28$3.2820.9%17.1%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)57493971$26.33$26.33$26.331.0%17.9%
Google Organic Searchbest loan app in nigeria11100$0.00$0.00$0.000.0%0.0%
Google Organic Searchbest loan app with nin11111$0.00$0.00$0.000.0%100.0%
Google Organic Searchbest online loan with nin only11100$0.00$0.00$0.000.0%0.0%
Google Organic Searchsure loan app in nigeria11100$0.00$0.00$0.000.0%0.0%
Facebook InstallsExpired Attributions03810$0.00$0.00$0.000.0%12.5%
Google Ads ACINigeria-9c-0605-Reg (21356412680)00100$0.00$0.00$0.000.0%0.0%
Google Ads ACINigeria-9c-2/5-approval (20969027993)01400$0.00$0.00$0.000.0%0.0%
Google Ads ACI飞书-9c-1/17-credit5000+ (22545060648)0142782$0.00$0.00$0.000.0%29.6%
Google Organic Searchloan app that disburse to opay account00100$0.00$0.00$0.000.0%0.0%
Instagram InstallsExpired Attributions00100$0.00$0.00$0.000.0%0.0%
Off-Facebook InstallsExpired Attributions00200$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-0522-purchase-test (1865874885651697)01000$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-3/12-LOAN-test (1859444290528338)00310$0.00$0.00$0.000.0%33.3%
TikTok SANTT-9C-4/19-Purchase (1829813881647106)07310$0.00$0.00$0.000.0%33.3%
TikTok SANTT-9c-4/23-loan-test (1863069733274801)01000$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-4/9-loan-test (1861974316390417)01000$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-Register-5/20-test (1865686291754210)00100$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google 消耗占比最高(62.8%),放款量占比仅为(49.3%),CPA = $6.54,请注意优化投放效率。
06智能优化建议引擎Campaign预警3条·扩量0条·渠道策略2条 | 大盘CPA $7.10·目标$5.00·放款率8.9%
🎯 Campaign 预警 & 机会
⚠️劣质流量TIKTOKTT-9C-LOAN-6/12-time (1834710892745777)
📊 放款率 4.1% vs 大盘 8.9%
👉 📉 削减预算30-50%,检查受众授信资质
💸CPA超标GOOGLEGG-9credit-3.0-loan-5/26-test (23885913778)
📊 CPA $13.91 vs 大盘 $7.10,超出96.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💸CPA超标TIKTOKTT-9credit-6/29-loan-test (1869315867073858)
📊 CPA $26.33 vs 大盘 $7.10,超出271.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💼 渠道预算策略建议
🟢加大 Meta 投入 +25%
CPA $4.14 低于大盘42.0% | 花费占比11.0% / 放款占比19.0%
💡 日预算提高+25%(约+$32.09),优先放量
📊整体ROI 4.6% 低于目标 5.0%
申请金额 $1,771,总花费 $1,157
💡 优先放量高均单渠道/Campaign,提升资金转化比