📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-28 03:xx
生成于 2026-07-28 02:12:27
01总体大盘 · Real-time Top Summary 完整小时截至 02:59 · 03:00进行中不计入环比 | 花费含汇率系数
💰
今日总花费
$89.25
昨日同期 $100.65 -11.3%
📝
注册成本 CPA
$0.50
花费 $89.25 ÷ 注册 180
🏦
今日放款量
9
完整至02时
💵
放款成本 CPL
$9.92
花费 $89.25 ÷ 放款 9
审批通过率
16.1%
riskpass 29 ÷ apply 180
🎯
打款率
31.0%
放款 9 ÷ 审批通过 29
📈
放款/注册率
5.0%
放款 9 ÷ 注册 180
02每小时消耗折线对比 独立每小时消耗(非累计)| 环比仅完整小时
Google Ads 今日 $51.07  |  昨日同期 $63.62  |  昨日全天 $1,369    -19.7% 环比 · 03点进行中未计入
Meta/FB 今日 $8.56  |  昨日同期 $7.55  |  昨日全天 $251.23    +13.4% 环比 · 03点进行中未计入
TikTok 今日 $29.62  |  昨日同期 $29.47  |  昨日全天 $328.93    +0.5% 环比 · 03点进行中未计入
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads805562135$2.22$137.8725.4%$51.07$0.20$3.26$3.2621.0%100.0%
Organic49243272$0.12$3.810.0%$0.00$0.00$0.00$0.0021.9%100.0%
TikTok84725551$0.03$1.470.3%$30.10$0.21$17.56$17.569.1%100.0%
Meta (FB+IG+AN) FB+IG+AN合并30181641$0.13$2.050.8%$8.63$0.27$8.10$8.1025.0%100.0%
opay13111500$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Untrusted Devices21200$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $9.98;预警阈值 = $13.47(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
TikTok SANTT-9C-3/31-loan-test (1861178003155986)80674241$16.42$16.42$16.420.3%9.5%
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)735056115$14.69$2.94$2.9428.2%19.6%
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)43420$1.59$0.00$0.000.0%50.0%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)10000$1.07$0.00$0.000.0%0.0%
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)351310$0.07$0.00$0.000.0%7.7%
Google Organic Searchapp to get loan without bvn11000$0.00$0.00$0.000.0%0.0%
Google Organic Searchlegit loan apps in nigeria without bvn10100$0.00$0.00$0.000.0%0.0%
Google Organic Searchtop 20 loan app in nigeria11100$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 Google 消耗占比最高(56.9%),放款量占比仅为(55.6%),CPA = $10.21,请注意优化投放效率。
06智能优化建议引擎Campaign预警0条·扩量0条·渠道策略3条 | 大盘CPA $14.97·目标$5.00·放款率4.7%
🎯 Campaign 预警 & 机会
✅ 当前无异常Campaign
💼 渠道预算策略建议
🟢加大 Meta 投入 +25%
CPA $8.63 低于大盘42.0% | 花费占比10.0% / 放款占比17.0%
💡 日预算提高+25%(约+$2.16),优先放量
🔴压缩 TikTok 预算 -20%
CPA $30.10 高于大盘101.0% | 花费34.0% vs 放款17.0%
💡 削减约-$6.02/日,资源向Meta倾斜
📊整体ROI 4.9% 低于目标 5.0%
申请金额 $145.20,总花费 $89.80
💡 优先放量高均单渠道/Campaign,提升资金转化比