📊 9credit 广告日报

App: yyw1psgcwbuo  ·  Google + Meta + TikTok + Adjust
📅 2026-07-21 13:xx
生成于 2026-07-21 12:52:46
01总体大盘 · Real-time Top Summary 截至 2026-07-21 13:59 | 花费含汇率系数
💰
今日总花费
$317.52
昨日同期 $942.21 -66.3%
📝
注册成本 CPA
$0.14
花费 $317.52 ÷ 注册 2.3K
🏦
今日放款量
178
截至13时
💵
放款成本 CPL
$1.78
花费 $317.52 ÷ 放款 178
审批通过率
18.5%
riskpass 496 ÷ apply 2.7K
🎯
打款率
35.9%
放款 178 ÷ 审批通过 496
📈
放款/注册率
7.7%
放款 178 ÷ 注册 2.3K
02每小时消耗折线对比 独立每小时消耗(非累计)| 今日曲线截至当前时刻
Google Ads 今日 $0.00  |  昨日同期 $549.63  |  昨日全天 $549.63    -100.0% 环比
Meta/FB 今日 $106.11  |  昨日同期 $125.84  |  昨日全天 $229.00    -15.7% 环比
TikTok 今日 $211.41  |  昨日同期 $266.75  |  昨日全天 $487.31    -20.7% 环比
03渠道综合数据表 ★ 花费 = 媒体API实时数据(含系数)
渠道Install注册申请Approved放款均单金额申请金额ROI花费 ★CPICPACPS审批率风控通过率
Google Ads1.2K9741.1K21695$0.72$754.303.7%$608.00$0.50$6.40$6.4020.5%100.0%
TikTok59954665912434$0.19$124.061.8%$211.42$0.35$6.14$6.1418.8%100.0%
Meta (FB+IG+AN) FB+IG+AN合并4833333717124$0.53$195.082.9%$106.10$0.42$8.40$8.4019.1%100.0%
Organic5003354546617$0.20$91.960.0%$0.00$0.00$0.00$0.0014.5%100.0%
opay151110135198$0.62$83.920.0%$0.00$0.00$0.00$0.0014.1%100.0%
Untrusted Devices1271000$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
Ease_diversion00100$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
网盟nova-9c00300$0.00$0.000.0%$0.00$0.00$0.00$0.000.0%0.0%
04Campaign 细分下钻 大盘平均CPA = $1.78;预警阈值 = $2.41(×1.35)
渠道CampaignInstall注册申请Approved放款花费CPACPSROI审批率标记
Google Ads ACINigeria-9c-1113-credit5000+ (20959936961)1.1K91197920283$508.54$6.13$6.133.7%20.6%⚠️ CPA超标
TikTok SANTT-9C-3/31-loan-test (1861178003155986)4463893426716$139.39$8.71$8.711.6%19.6%⚠️ CPA超标
Google Ads ACIGG-9credit-3.0-loan-5/26-test (23885913778)7351511210$99.46$9.95$9.953.7%23.5%⚠️ CPA超标
TikTok SANTT-9C-LOAN-6/12-time (1834710892745777)1251302794815$46.36$3.09$3.092.8%17.2%
TikTok SANTT-9credit-6/29-loan-test (1869315867073858)28243383$22.85$7.62$7.620.9%24.2%
Google Organic Search9credit loan10000$0.00$0.00$0.000.0%0.0%
Google Organic Search9credit loan app download apk10000$0.00$0.00$0.000.0%0.0%
Google Organic Searchbest loan app in nigeria 202611000$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app11110$0.00$0.00$0.000.0%100.0%
Google Organic Searchloan app in nigeria11000$0.00$0.00$0.000.0%0.0%
Google Organic Searchsure loan app in nigeria11100$0.00$0.00$0.000.0%0.0%
Facebook InstallsExpired Attributions04920$0.00$0.00$0.000.0%22.2%
Google Ads ACINigeria-9c-0605-Reg (21356412680)00100$0.00$0.00$0.000.0%0.0%
Google Ads ACINigeria-9c-2/5-approval (20969027993)00400$0.00$0.00$0.000.0%0.0%
Google Ads ACI飞书-9c-1/17-credit5000+ (22545060648)081412$0.00$0.00$0.000.0%7.1%
Google Organic Searchbest loan app00100$0.00$0.00$0.000.0%0.0%
Google Organic Searchloan app without face verification00100$0.00$0.00$0.000.0%0.0%
Google Organic Searchwhat is the name best loan app in nigeria00100$0.00$0.00$0.000.0%0.0%
Instagram InstallsExpired Attributions01100$0.00$0.00$0.000.0%0.0%
Off-Facebook InstallsExpired Attributions01300$0.00$0.00$0.000.0%0.0%
TikTok SANTT-0514-VO-TEST (1865133192555633)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-0522-purchase-test (1865874885651697)00100$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9C-4/19-Purchase (1829813881647106)01310$0.00$0.00$0.000.0%33.3%
TikTok SANTT-9c-4/23-loan-test (1863069733274801)01000$0.00$0.00$0.000.0%0.0%
TikTok SANTT-9credit-LOAN-AI-1/9 (1853839236540465)01000$0.00$0.00$0.000.0%0.0%
05占比分析
💰 花费占比
🏦 放款量占比
💡 当前 TikTok 消耗占比最高(66.6%),放款量占比仅为(19.1%),CPA = $6.22,请注意优化投放效率。
06智能优化建议引擎Campaign预警5条·扩量0条·渠道策略2条 | 大盘CPA $2.46·目标$5.00·放款率8.5%
🎯 Campaign 预警 & 机会
💸CPA超标GOOGLENigeria-9c-1113-credit5000+ (20959936961)
📊 CPA $6.13 vs 大盘 $2.46,超出149.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
⚠️劣质流量TIKTOKTT-9C-3/31-loan-test (1861178003155986)
📊 放款率 4.1% vs 大盘 8.5%
👉 📉 削减预算30-50%,检查受众授信资质
💸CPA超标TIKTOKTT-9C-3/31-loan-test (1861178003155986)
📊 CPA $8.71 vs 大盘 $2.46,超出254.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💸CPA超标GOOGLEGG-9credit-3.0-loan-5/26-test (23885913778)
📊 CPA $9.95 vs 大盘 $2.46,超出304.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💸CPA超标TIKTOKTT-9credit-6/29-loan-test (1869315867073858)
📊 CPA $7.62 vs 大盘 $2.46,超出209.0%
👉 ✂️ 削减20%预算或优化出价/素材后观察
💼 渠道预算策略建议
🔴压缩 TikTok 预算 -30%
CPA $6.22 高于大盘153.0% | 花费67.0% vs 放款26.0%
💡 削减约-$63.43/日,资源向Google倾斜
🏆整体ROI达标(11.8% ≥ 5.0%)
申请金额 $1,249,总花费 $317.52
💡 可适度扩大总预算10-15%,测试放量上限