9credit 日报 · 2026-07-04

01总体大盘 · Real-time Top Summary 截至 2026-07-04 05:59 | 花费含汇率系数

💰

今日总花费

$151.02

昨日同期 $162.91 -7.3%

📝

注册成本 CPA

$0.51

花费 $151.02 ÷ 注册 299

🏦

今日放款量

13

截至05时

💵

放款成本 CPL

$11.62

花费 $151.02 ÷ 放款 13

✅

审批通过率

13.9%

riskpass 38 ÷ apply 274

🎯

打款率

34.2%

放款 13 ÷ 审批通过 38

📈

放款/注册率

4.3%

放款 13 ÷ 注册 299

02每小时消耗折线对比独立每小时消耗（非累计）| 今日曲线截至当前时刻

Google Ads 今日 $91.86 | 昨日同期 $100.47 | 昨日全天 $1,199 -8.6% 环比

Meta/FB 今日 $12.32 | 昨日同期 $16.09 | 昨日全天 $182.61 -23.4% 环比

TikTok 今日 $46.85 | 昨日同期 $46.34 | 昨日全天 $511.73 +1.1% 环比

03渠道综合数据表 ★ 花费 = 媒体API实时数据（含系数）

渠道	Install	注册	申请	Approved	放款	均单金额	申请金额	ROI	花费 ★	CPI	CPA	CPS	审批率	风控通过率
Google Ads	141	109	98	17	6	$0.62	$60.29	2.1%	$91.85	$0.60	$14.04	$14.04	17.3%	100.0%
Meta (FB+IG+AN) FB+IG+AN合并	57	36	29	4	4	$0.59	$17.08	1.5%	$12.33	$0.62	$8.82	$8.82	13.8%	100.0%
TikTok	124	107	78	13	3	$0.12	$9.12	0.6%	$46.85	$0.35	$14.55	$14.55	16.7%	100.0%
Organic	68	41	55	4	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	7.3%	100.0%
opay	9	5	13	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
Ease_diversion	0	1	0	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%
Untrusted Devices	0	0	1	0	0	$0.00	$0.00	0.0%	$0.00	$0.00	$0.00	$0.00	0.0%	0.0%

04Campaign 细分下钻大盘平均CPA = $11.62；预警阈值 = $15.68（×1.35）

渠道	Campaign	Install	注册	申请	Approved	放款	花费	CPA	CPS	ROI	审批率	标记
Google Ads ACI	Nigeria-9c-1113-credit5000+ (20959936961)	126	98	88	15	5	$71.15	$14.23	$14.23	2.3%	17.0%	—
TikTok SAN	TT-9C-LOAN-6/12-time (1834710892745777)	72	68	47	6	1	$21.68	$21.68	$21.68	0.9%	12.8%	—
TikTok SAN	TT-9C-3/31-loan-test (1861178003155986)	48	36	29	7	2	$20.28	$10.14	$10.14	0.4%	24.1%	—
Google Ads ACI	GG-9credit-3.0-loan-5/26-test (23885913778)	14	11	9	1	0	$13.07	$0.00	$0.00	0.0%	11.1%	—
TikTok SAN	TT-9credit-6/29-loan-test (1869315867073858)	4	3	2	0	0	$1.69	$0.00	$0.00	0.0%	0.0%	—
Google Organic Search	loan app in nigeria	1	0	0	0	0	$0.00	$0.00	$0.00	0.0%	0.0%	—
Google Ads ACI	飞书-9c-1/17-credit5000+ (22545060648)	0	0	1	1	1	$0.00	$0.00	$0.00	0.0%	100.0%	—

05占比分析

💰 花费占比

🏦 放款量占比

💡 当前 Google 消耗占比最高（60.8%），放款量占比仅为（46.2%），CPA = $15.31，请注意优化投放效率。

06智能优化建议引擎Campaign预警0条·扩量0条·渠道策略2条 | 大盘CPA $16.78·目标$5.00·放款率4.2%

🎯 Campaign 预警 & 机会

✅ 当前无异常Campaign

💼 渠道预算策略建议

🟢加大 Meta 投入 +25%

CPA $3.08 低于大盘82.0% | 花费占比8.0% / 放款占比44.0%

💡 日预算提高+25%（约+$3.08），优先放量

📊整体ROI 1.7% 低于目标 5.0%

申请金额 $86.49，总花费 $151.02

💡 优先放量高均单渠道/Campaign，提升资金转化比

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